You may have seen the news item in a local newspaper not too long ago detailing that former heavyweight boxing champion Muhammed Ali is now traveling about to promote a new cologne that bears his name. "It's the greatest," he said "I predict that I'll sell more cologne than anyone else in the world. Even Calvin Klein will back up." I simply do not believe that Muhammed Ali has changed too much from the person he was when he was the heavyweight boxing champ of the world. He still has that assertive, self-confident, attitude which endeared him to his fans. It would be almost impossible to become the heavyweight boxing champion of the world and at the same time manifest the characteristics of the first three beatitudes.